Advanced Turf Technology (ATT) has significantly strengthened its UK team with the appointment of Jeremy Vincent as Sales Manager. Bringing more than three decades of industry experience to the role, Jeremy will be responsible for promoting both the iconic INFINICUT mower range and TMSystem™ collection of maintenance cassettes, developing customer relationships and supporting the dealer network throughout the UK and Europe.

A familiar face to many in the professional turf care sector, Vincent has previously held roles at both dealership and manufacturer level, developing extensive knowledge and experience in machinery sales, dealer management and the unique and exacting requirements of those working in fine turf and sports surface maintenance. Jeremy is also no stranger to the INFINICUT and TMSystem ranges, having previously distributed the products at dealership level, meaning he is well placed to hit the ground running – providing support to customers and the wider Advanced Turf Technology team.

“We’re delighted to welcome Jeremy to the team,” comments ATT Managing Director John Coleman. “His understanding of both our product and the market will be a valuable addition as we continue to develop our business and strengthen relationships with customers and dealers both at home and further afield.”

Vincent added, “With the recent reacquisition of the company back to its original ownership, it’s an exciting time to be coming on board and I’m very pleased to be back working alongside John Coleman and the rest of the ATT team. The company has an incredible reputation for innovative and industry-leading products, which we can now back up with equally important customer support.”

“I look forward to getting out and meeting owners and operators old and new over the coming weeks, and catching up with lots of familiar faces on our stand at SALTEX this November.”